Pros:
Cheap advertising for businesses
A way to keep in touch w/ others
Fast way to distribute info too many people
Entertaining
Exposure for business, groups/organizations, artists, etc...
Cons:
Time consuming
Addictive
Public, not private; too much personal info online
Identity Theft threat
Many cases of sexual assault
When behind a computer you can be anyone you desire to be. Many people have alter egos that they sometimes expose or keep secret. So using a social network allows them to express their talent(s) either of these ways with the world. It can be a fun way to do it but and it can also be dangerous. So you have to ask yourself, is freedom to be creative a good or bad thing? When hiding behind something such as the world wide web it allows a lot of room for freedom. You are admired, envied, frowned upon, etc...
The future of the virtual world is going to continue to eliminate the presence of feelings, facial expressions and sensitivity in communication. How many times have we read an email and said OMG! I can't believe her/she is talking to me like this? Or how many times have you responded to someone through email rather than having a verbal conversation and it just turned out ugly? So, sometimes non-verbal communication can be insensitive and/or taken out of context. There's nothing that can replace a human body. Would you rather be friends with a computer or a person?
My thoughts will not at all stop or even slow down the progression of the virtual world. Social connections will continue to build through people all over the world. Cultures, languages, new ideas/inventions, etc will all be learned without having to travel. More things will be accomplished in less time than we've been used to. So the future of the virtual world will continue to open a lot of doors just without human contact.
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